Can individualized data improve physician satisfaction?


Physician satisfaction is one of the toughest problems in healthcare today. Agathos leverages individualized data and peer comparisons to spark discussion, collaboration, and learning among peers. The result? A culture of growth in which your physicians enjoy both challenge and competition — all while creating an engaged sense of community.


Transcript

Well, let's talk about the elephant in the room, COVID, and how horrendous COVID has been, not just on the casualties today, but on medical practice, and hospital physicians, and burnout. By no means are physicians the only providers that have been struggling with burnout already. The triple aim became the quadruple aim before COVID, and unfortunately, it just got worse. The opportunity has gotten bigger I should say. We can and should treat providers better. And there's a big untapped way to do that. And that is empowering providers and hospital physicians, specifically, with data. Now, so often data and technology have been at least perceived to work against physicians and that oftentimes data assets are leveraged first for billing administration and reporting before they're ever used to empower better care. That doesn't have to be the case. And indeed, a lot of the hard work is already behind us as far as first having access to the data, and making sure that it's properly structured and can be given to physicians as an end audience and a primary audience, even, to improve care. Now, all the details matter. And so often data plays, including within clinical variation reduction have failed because the data has not been credible, timely, or has been perceived to be on the wrong side of the physician's interest. This I think is an understandable misunderstanding. If we do get the data to physicians in a way that is timely, if it is credible, and if it is on their side first, then it is a powerful asset, not just to improve their practice, but it's moreover powerful to be able to make medicine a happier business for them in the first place. I spent years in biotech consulting, interviewing physicians, I've spoken with thousands of physicians about nuance, clinical trial data for this or that. They love data, they're highly curious about it and they want to understand it inside and out so they can be the best doctor they can. How much truer is that about data, about their own practice and particularly data about their practice in context of peers that they know and trust. This can and should happen. We should not take failures of data plays in the past and kill the exercise just because physician burnout has gotten worse. Quite the opposite. We should invest more in improving data capabilities for non-administrative physicians as the primary user. That's why Agathos is here to democratize data about their own practice, to ultimately inspire them to not just self-correct obvious opportunities, but to trade notes on what the best physicians in their group are doing, so that they all can work better as a medical team. That can and should happen. It is far from being tolerable for physicians. It's a satisfier, we've seen it across all of our partners, over 80% monthly active usership on a discretionary use application that is in their hands and not mandatory, not part of their workflows. They want to have this data. So if for whatever reason, you're not able to get data that physicians trust, engage with and that improves their practice today, then there's a lot of opportunity for us to talk or at least to ask them what data would convince them to engage and improve.